"LIRA Import Limited" is lifestyle product specialised in importing, distributing
and retailing colourcosmetics, toiletries, skincare and fragrance items in Bangladesh
with it’s corporate office in Baridhara, Dhaka, Bangladesh. It specialises in importing
products from USA, UK, Turkey and many other countries.
LIRA Import is a concern of Rajmoni Group which is reputed group in Bangladesh and
has a long glorious history of business in trading, steel manufacturing and RMG sector.
The goal of ‘LIRA Import’ has been to introduce international cosmetics, toiletries and
grooming brands in Bangladesh and to provide all the international standard facilities
to the consumers of Bangladesh. ‘LIRA Import’ was established in 2008 at a time when
the markets of Bangladesh got flooded with replica and counterfeit products of famous
brands and consumers were being fraudulently deceived. It operates in conjunction
with two of it’s overseas branch companies located in Wyoming, USA and London,
UK. All these three companies are working constantly to introduce quality products
to the consumers of Bangladesh at the cheapest possible price.
More About Us
To provide better experience to the customers, LIRA Import has opened it’s showrooms
and sales points at different locations of the country. Currently LIRA Import has 80
sales pints at different locations of Dhaka and other major metropolitan cities.
LIRA Import is aiming to increase this number to 200 by end of 2020 so that customers
get access to the products that ‘Lira Import’ carries at every corner in Bangladesh.
Along with having strong retail set up, Lira Import has it’s distribution channel
covering whole Bangladesh. Lira Import has it’s regional offices in six divisions
covering all the cities of Bangladesh. Lira Import’s distribution network is
managed by a team of 222 people headed by a National Sales Manager, 6 regional
sales manager. 29 area sales manager and 185 sales promotional officers.
‘LIRA Import’ is working constantly to bring new brands under it’s
banner and to provide the best quality products and service within
cheapest possible price to the customers. We sell only original and branded
items imported directly from either the brands and their authentic suppliers
and ensuing quality of the products is our top most priority. We are always
committed to uphold our policies and will continue to provide quality,
genuine and branded products to the valuable customers.